A Foolish Take: Teens still prefer Snapchat to Facebook

The generation gap between social networks remains wider than ever.

As more adults join Facebook (NASDAQ: FB), more teens are retreating to Snap’s (NYSE: SNAP) ephemeral messaging app Snapchat to avoid their parents’ prying eyes.

Piper Jaffray’s biannual “Taking Stock with Teens” survey confirmed that trend, with 47% of surveyed teens calling Snapchat their “favorite” social networking media platform — up from 35% a year earlier.

The generation gap between social networks remains wider than ever.

     

 

 

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