Constructing your authority in a distinct segment corresponding to direct promoting, MLM aka Community Advertising and marketing together with sustaining your model fame have to be finished utilizing a balanced method of web optimization (Search Engine Optimization) and SNO (Social Networking Optimization).
This balanced and mixed method will open the doorways for the Search Engines to seek out and index your content material sooner, permitting for greater natural listings. It must also be famous, since Google has gone to real-time indexing, you need to be including content material on daily basis or so to keep up these excessive search outcomes.

Your Social Networking Profile
By making a well-optimized profile on prime social networking websites like, Fb, MySpace, Hi5, Twitter, HowTo, Scribd and YouTube, simply to call a couple of, (For extra social advertising web site try The Social Advertising and marketing Listing) you’ll begin to develop your on-line fame and model.
It is very important bear in mind, every of your profiles ought to use the identical fashion of theme, image, bio and primary info so people will begin to acknowledge your Model! I’d additionally counsel you add some common private info so people begin to join with you as an individual, not only a persona on the Web.
Your Private and/or Advertising and marketing Blogs
Your private and advertising blogs ought to comprise energetic and recent content material. Lord, is aware of that is the toughest a part of constructing your on-line authority and model. Personally, I give extra time to my important advocacy weblog that I do my private weblog presently.
It’s all the time higher to begin off with one weblog which doubles as each a private and enterprise weblog.
The extra content material you set up (one to 2 each day posts), and by connecting your posts to your social profiles, the higher alternative you’ll have of proudly owning the SERPs (Search Engine Outcome Pages) in your area of interest. It will cut back the probabilities of your opponents or critics from dominating your model fame.
The above will solely lay the muse to constructing your private area of interest authority and model fame, however it’s a begin. When finished appropriately, your on-line fame and model may even enhance regionally as folks in your individual neighborhood begin to search the web for offered respected companies and other people to do enterprise with.
Residing An Epic Journey,
Troy Dooly


  1. Troy this is a great post.
    I have noticed for a while that SEO and SNO (new term to me) were highly integrated and both should be used to increase your branding and your visibility to the serach engines.
    Also, thank you for, "It is always better to start off with one blog which doubles as both a personal and business blog." It helped me answer a question that I really needed answered. I have been trying to figure out whether I should have seperate blogs or one blog for quite a while now.
    Thanks for the post!

  2. Serve first. I like that, love your emails and studies and look forward to learning more first hand.
    You spoke of it being about building reputation, and how to dominate their brand. Be that CEO of their company. Good stuff.