SAN DIEGO, September 25, 2019 Youngevity International, Inc. (NASDAQ:YGYI), a leading multi-channel lifestyle company, today announced the launch of its Hemp FX,  phytocannabinoid-rich hemp oil product line, in Japan.  The company disclosed that three products within the Hemp FX line have gained the appropriate approvals and are now available for purchase in Japan.

Youngevity International, Inc is one of the first US companies to gain the required approvals and  to begin shipping a line of hemp derived products in Japan.

Youngevity now offers the Japanese market three proprietary formulas featuring phytocannabinoid-rich, full-spectrum, organically grown hemp oil:

  • Hemp FX Soothe Our unique formula includes phytocannabinoid rich organic hemp oil, plant-derived minerals, essential oil, the powerful antioxidant glutathione, and a variety of herbs and minerals. making this product highly effective to support the recovery process.
  • Hemp FX Capsules, Features a proprietary and organically grown phytocannabinoid- rich hemp oil designed to naturally boost both mood and cognitive performance.
  • Hemp FX Tincture, Formulated to promote relaxation and aid in achieving restful sleep. Combined with phytocannabinoid rich organic hemp oil and chamomile, lavender and valerian delivers all-natural support that helps relax the mind and body to induce you to into the ultimate state of relaxation.

“Hemp FX is an ideal representation of our plant-based approach to product development. These select products are being offered in this initial launch, and we expect the Hemp FX line will continue to grow, with more products becoming available for sale in Japan in the near future ,” says Youngevity Chief Executive Officer Steve Wallach.  “This product launch has really been creating excitement in the Japanese market and we expect that it will provide significant growth within our distributor base in Japan.”

About Youngevity International, Inc.

YGYI, Inc. (YGYI), is a leading omni-direct lifestyle company offering a hybrid of the direct selling business model, that also offers e-commerce and the power of social selling. Assembling a virtual Main Street of products and services under one corporate entity YGYI offers products from the eight top-selling retail categories: health/nutrition, home/family, food/beverage (including coffee), spa/beauty, fashion, essential oils, photo, as well as innovative services. The Company was formed in the course of the summer 2011 merger of Youngevity Essential Life Sciences with Javalution® Coffee Company (now part of the company’s food and beverage division). The resulting company became Youngevity International, Inc. in July 2013. For investor information, please visit YGYI.com. Be sure to like us on Facebook and follow us on Twitter.

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Safe Harbor Statement

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. In some cases forward-looking statements can be identified by terminology such as “may,” “should,” “potential,” “continue,” “expects,” “anticipates,” “intends,” “plans,” “believes,” “estimates,” and similar expressions, and includes statements regarding growth of the Hemp FX line, more products becoming available for sale in Japan in the near future and the product launch providing significant growth within our distributor base in Japan.  These forward-looking statements are based on management’s expectations and assumptions as of the date of this press release and are subject to a number of risks and uncertainties, many of which are difficult to predict that could cause actual results to differ materially from current expectations and assumptions from those set forth or implied by any forward-looking statements. Important factors that could cause actual results to differ materially from current expectations include, among others, our ability to grow the Hemp FX line, our ability to add more products which are available for sale in Japan, our ability to provide significant growth within our distributor base in Japan with the product launch , our ability to continue our international growth, our ability to continue our hemp segment and coffee segment growth, our ability to leverage our platform and global infrastructure to drive organic growth, our ability  to improve our profitability, expand our liquidity, and strengthen our balance sheet, our ability to continue to maintain compliance with the NASDAQ requirements, the acceptance of the omni-direct approach by our customers, our ability to expand our distribution, our ability to add additional products (whether developed internally or through acquisitions), our ability to continue our financial performance and the other factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2018 and our subsequent filings with the SEC, including subsequent periodic reports on Forms 10-Q and 8-K. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release on account of new information, future events, or otherwise, except as required by law.

Contacts:

Youngevity International, Inc.

Dave Briskie

President and Chief Financial Officer

800-982-3189 X6500

Investor Relations

YGYI Investor Relations

800-504-8650

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